The Heyloha Instagram Agent automatically responds to incoming Instagram DMs in your brand voice, 24/7. Customer relationships are strengthened without extra workload, while complex conversations are forwarded to a team member.
Instagram Agent
Every Instagram DM answered in your style. Automatically.
Customers who send you a DM on Instagram expect a fast reply. With the Heyloha Instagram Agent, every message gets an automatic, on-brand response, day and night. Stronger customer relationships, no extra workload.
No obligations.
Trusted by organizations worldwide
Seconds
to a first reply
10 hours
saved per team per week
24/7
also in evenings and weekends
Replies in seconds, day and night
Followers get instant answers to their Instagram DMs, also in the evening and on weekends, when they're most active.
Communicates fully in your brand voice
Heyloha sounds the way your brand sounds. Configure formal or playful, with or without emoji, and every reply feels personal and on-brand.
Speaks 50+ languages fluently
Heyloha automatically detects the language of a DM and replies in that language. International followers feel welcome from the first message.
Smooth handover to your team
When a conversation needs personal attention, Heyloha hands the full transcript over to a colleague. Your team picks up at exactly the right moment.
Always accurate answers from your knowledge base
Heyloha draws from your product info, FAQs and custom documents. Answers stay factual and up to date, with no made-up information.
Fully GDPR compliant and secure
Heyloha processes DMs through the official Instagram Business API on EU hosting with built-in privacy consent. Customer data stays protected.
Everything you need, built in
The Instagram Agent is more than an auto-reply. It's a complete AI colleague that thinks along, qualifies and routes, with all the tools your team expects.
Seamless handover to a colleague
When a question gets too complex for the agent, Heyloha hands the conversation over to a human colleague, including name, username and the full conversation history. Your colleague picks up exactly where the agent left off.
Goals for lead generation
Set goals for your agent: book appointments, schedule demos or collect contact details. Heyloha actively steers Instagram conversations toward conversion.
Official Instagram Business API
Heyloha works through the official Instagram Business API. No risk of blocks or account issues, and you benefit from all official messaging features.
Custom instructions and tone of voice
Set exactly how your agent responds: formal or playful, short or detailed, with or without emoji. You decide what the agent can and cannot say.
CRM integrations
Automatically send leads and conversation data to HubSpot, ActiveCampaign, or any other system. Contact details go directly to your CRM, with no manual transfer.
Custom FAQs and documents
Beyond the website crawl, you can add manual answers, PDFs and documents to the knowledge base. Heyloha uses everything to answer DMs accurately.
Conversation insights and analytics
See exactly which questions come in, how often your agent resolves them and when a conversation gets handed over. Use those insights to improve your agent.
Built-in privacy consent
Followers give consent before Heyloha processes any personal data. Your Instagram channel automatically meets GDPR requirements.
Fully on-brand
Name, profile photo, welcome message and tone of voice are all configured in a few clicks. Your Instagram Agent feels like a native part of your brand.
Set up your Instagram Agent in three steps
No technical knowledge required. Most teams get their agent live on Instagram within an hour.
Connect your Instagram Business account
Link your Instagram Business profile to Heyloha via a simple authorisation.
Set up your agent
Configure the tone of voice, knowledge base and escalation rules via the dashboard.
Go live
The Instagram Agent automatically responds to every incoming DM, personally and on-brand.
Which teams it works for
Heyloha is used daily across dozens of sectors. Swipe through a few examples to see how teams in your industry put Instagram to work.
Live in an hour, no developer needed
Three steps to get your Instagram Agent operational.
Connect Instagram Business
Link your Instagram Business or Creator account to Heyloha through the official Meta authorization.
Configure your agent
Set name, tone of voice, languages and escalation rules from the dashboard. Add your own FAQs and documents to the knowledge base.
Go live
Activate the agent and from now on every Instagram DM gets an instant, personal reply in your brand voice.
What customers say
Hundreds of teams use Heyloha every day. Here is a snapshot of their experiences.
“Amazing to see how quickly AI works for Faber. And soon for our other brands too!”
Theo Vos
Fireplaces and stoves, Faber
“Our super smart AI colleague "Olivia" gets smarter every day.”
Job Kuperus
Real estate and advisory, VLIEG Advies Groep
“We are very satisfied with Heyloha's AI tool. The service is also very pleasant.”
Camille Peters
Real estate, Stadsmakelaars
“We are very happy with Heyloha. Great communication, they think along with us and are a real added value!”
Lisa Hietland
Real estate, Van der Linden
“Since we started using the chatbot, property seekers get immediate answers to their questions, even outside office hours. Great for the client, and more time for personal service for us.”
Gert de Koning
Real estate, De Koning Makelaars
“This provides exactly that extra conversion you might otherwise miss. The system is a strong addition to our work and shows that moving with the times pays off. The support is also excellently arranged.”
Frans Spendel Jr.
Real estate, Frans Spendel Makelaardij
“A smart, hardworking and always friendly colleague added to our team with our AI Chatbot Robin.”
Diana Tijseling
Real estate and advisory, Pandomo
Read more
Create a new Instagram Agent
Step-by-step guide to setting up and training your first Instagram Agent on your knowledge base.
→Connect an Instagram account
How to link your Instagram Business or Creator account to Heyloha through the official Meta flow.
→Set up CRM integrations
Automatically forward leads from Instagram conversations to HubSpot, ActiveCampaign, or your own CRM.
→FAQ
Do I need an Instagram Business account?
Yes, the integration uses the official Instagram API which is available for Business and Creator accounts.
Can the agent reply to story reactions?
The agent focuses primarily on DMs. Contact us for options around story reactions.
Will the agent sound like my brand?
Yes. You set the tone of voice and language style yourself, keeping the agent consistent with your brand identity.
What if a customer asks something complex?
The agent escalates the conversation to a team member, including the full message history.
Is the Instagram Agent GDPR compliant?
Yes. All message data is processed securely in accordance with GDPR.